Introduction

Success stories often begin with humble beginnings, and Mohammad Asaduzzaman’s journey from a small farming community in Bangladesh to becoming a successful kiwifruit entrepreneur in New Zealand is one such tale of courage, resilience, and vision. His life demonstrates that with determination, dreams can cross borders and transform into reality.

Roots in Bangladesh

Asad grew up in a farming household in Bangladesh, surrounded by lush greenery and agricultural traditions. Farming was not merely an occupation—it was a way of life for his family and community. Yet, farming in Bangladesh often came with challenges: unpredictable weather, low profitability, limited technology, and restricted access to global markets.

While many young people sought careers away from agriculture, Asad envisioned a different path. He dreamed of modernizing farming practices and connecting local traditions to international trade.

A Leap of Faith – New Zealand

New Zealand, particularly the Bay of Plenty region, is known globally for its horticultural excellence. When Asad first arrived there, he was amazed by the fertile soil, favorable climate, and thriving kiwifruit industry. He saw immense potential—and an opportunity to build something larger than himself.

Seven years ago, Asad purchased a five-hectare kiwifruit orchard from a local farmer. It was not an easy decision. He had to learn advanced horticultural practices, understand global supply chains, and manage large-scale farming operations in a new country. But his resilience and determination carried him through.

Building Asad Horticulture

What started as one orchard soon expanded into three thriving units—Asad 1, Asad 2, and Asad 3. Together, they form the backbone of Asad Horticulture, a company that exports premium kiwifruits across Europe, North America, and Asia.

His orchards now employ 50 skilled workers, many of whom have grown alongside the business. Asad invests heavily in training, safety, and skill development, making his workforce an integral part of the company’s success.

Harvesting Success

Every year from May to June, Asad Horticulture’s orchards come alive with harvest season. Fruits are carefully handpicked, graded, and sorted:

• Grade A & B: Exported to premium international markets.

• Grade C: Sold locally at affordable prices, ensuring New Zealand families also benefit.

This dual approach strengthens both global trade and local community ties.

Recognition & Impact

Asad’s story has been highlighted internationally, including in The Daily Star’s article “Farmer and Pilot”, where his resilience and vision were celebrated.

Today, he stands as a role model—not just for Bangladeshi immigrants but for farmers worldwide—showing that hard work, innovation, and courage can transform lives.

Conclusion

Mohammad Asaduzzaman’s journey from Bangladesh to New Zealand is a powerful example of global farming entrepreneurship. His story reminds us that success does not come overnight but grows steadily—just like the vines in his orchards.

Blog 1: From Bangladesh to New Zealand – The Inspiring Journey of Mohammad Asaduzzaman